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The SIGNAL Stack™

Six pillars. One revenue system.

Most agencies sell you a tactic. A tactic without intake leaks. Intake without follow-up stalls. Follow-up without measurement cannot be improved. The SIGNAL Stack is the whole path from a stranger searching to revenue in your account — installed as one connected system.

What we install

Every pillar, and what it does.

01

Search & Demand

Get found by the right customers, at the right time.

  • Local and organic search
  • Paid search and paid social
  • AI and answer-engine discovery
  • Landing page systems
  • Campaign and content production
02

Intake

Capture and qualify more leads, 24/7.

  • Conversion-built forms and calls to action
  • Call tracking and missed-call recovery
  • Web chat and after-hours capture
  • Lead routing and qualification rules
  • Unified intake into one queue
03

Growth Automation

Automate the busy work and scale what works.

  • CRM build and migration
  • Pipeline and stage automation
  • Reminders, tasks and handoffs
  • System-to-system integrations
  • Internal reporting workflows
04

Nurture

Turn more leads into booked jobs with smart follow-up.

  • Speed-to-lead response automation
  • Multi-touch SMS and email sequences
  • Quote follow-up and reactivation
  • Appointment reminders and confirmations
  • Long-cycle pipeline nurturing
05

AI Agents

Voice and SMS AI that answer inbound and book the calendar.

  • After-hours voice answering
  • Conversational qualification
  • Scheduling and information gathering
  • Internal workflow execution
  • Human handoff with full context
06

Lifecycle

Keep customers longer and unlock repeat revenue.

  • Review generation and reputation
  • Referral and reactivation programs
  • Attribution through to booked revenue
  • Retention and maintenance campaigns
  • Reporting on revenue by source

Search is not a slide. We ran the first pillar on this domain: how we build local search for Canadian contractors, including the city pages now on the site.

How a stranger becomes a booked job.

Three moves, always in this order. You get found. The lead gets answered. The finished job sends the next one.

01 · Left to right

Search that turns intoa phone call.

SearchVisibleClickableA real lead

A homeowner in your city types what they need. If you are not on that screen, the job already belongs to someone else.

We get you found on Google and Maps, send the click to a page built for that job, and track the call so you know which search paid for it. A click with no enquiry is not demand. A ringing phone is.

Search to Maps listing to landing page to inbound call.
Search to Maps listing to landing page to inbound call.
  1. 01

    They search

    Someone types the job and the city. Roofer near me. Furnace repair Calgary. We target the phrases that mean work, not a browser killing time.

  2. 02

    You show up

    Google and Maps are where the job is awarded. Reviews, photos, and the right service area have to be there, or they tap the next pin.

  3. 03

    The click has a job to do

    They land on a page that asks for the work. Not a homepage that makes them hunt for a phone number.

  4. 04

    The phone rings

    Call or form, tagged to the search that caused it. That is a lead. A vanity click is not.

02 · Right to left

A lead that turns intoa booked job.

LeadCRMFollow-upBooked

Getting found is wasted if the enquiry dies in voicemail. Most companies lose the job in the hour after the first contact, not in the ad auction.

The moment they reach out, the system catches it, puts it in one queue, texts back if you miss the call, and keeps following up until a time is on the calendar.

Website inquiry to CRM to automated follow-up to a booked calendar slot.
Website inquiry to CRM to automated follow-up to a booked calendar slot.
  1. 01

    The enquiry lands

    Form, call, or after-hours message. Nothing sits in a personal inbox. After hours still counts. That is when homeowners actually type.

  2. 02

    One queue, not five apps

    CRM gets the lead, routes it, and shows who owns it. You stop asking “did anyone call them back.”

  3. 03

    Follow-up does not wait

    Text and email go out in minutes. Missed calls get a text-back. Quotes do not die in silence while they collect three other prices.

  4. 04

    It hits the calendar

    They pick a time. You get a confirmation. The job is booked, not “we will call you next week.”

03 · Left to right

A job that keepspaying you back.

JobReviewReferralRepeat

The booked job is not the finish line. A finished job should become proof on Google, a name they send you, and a customer who calls you next time.

That is how marketing gets cheaper the longer you run it. Buy the first job. Earn the next three. The figures on the diagram are an example of the shape, not a promise.

Booked job to review to referral to a repeat customer. Figures are illustrative.
Illustrative example
  1. 01

    The job is paid work

    The enquiry became an invoice. We can point at the search and the follow-up that caused it, so you know what to keep funding.

  2. 02

    Then you ask for the review

    When the job is done, the ask goes out. The next homeowner who searches already sees the proof.

  3. 03

    Then you ask for the name

    Good work plus a simple ask. Referrals are cheaper than ads and they close faster because trust arrived with the introduction.

  4. 04

    They come back

    Maintenance, the next reno, the next storm. One customer, more than one invoice. That is the point of the system.

How engagements work

Built once. Operated monthly.

Engagements start with an implementation that builds the system, then move to a monthly operating relationship that runs and improves it. We do not sell brochure sites that decay the moment we leave, and we do not sell retainers with nothing underneath them.

Recurring work is packaged as Foundation, Growth, and Scale. Compare what is included, what setup costs, and what sits outside the retainer on the pricing page. Enterprise is quoted. We would rather install the smaller system that solves the leak than sell you all six pillars.

If the website itself is the leak, the Website Revenue Rebuild is the one foundation project we sell: brand, site, Google, SEO, lead capture, and tracking installed together, then ready for a monthly SIGNAL engagement.

Included in Foundation, Growth, and Scale. Compare packages

  • Diagnose before we buildThe Signal Score and a systems review establish a baseline. Without a baseline there is nothing to prove later.
  • Implementation phaseThe system is built, integrated with your CRM and tested against real enquiries — not handed over as a document.
  • Monthly operationWe run the system, report on booked revenue by source, and improve the weakest pillar each cycle.

Our process

How BC Signal Builds Your Growth Engine.

Simple to start. Ruthless in execution.

  1. 01

    Audit

    Uncover opportunities.

    We analyse your market, current setup, and revenue potential to build your custom growth plan.

    Growth Audit
    • Website & SEO
    • Lead Flow
    • Conversion Gaps
    • Competitive Analysis
  2. 02

    Install

    Deploy your system.

    We set up your complete growth stack — CRM, AI automation, tracking, and integrations — done for you.

    System Install
    • CRM Setup
    • Automation Flows
    • Lead Tracking
    • Integrations
  3. 03

    Launch

    Start generating leads.

    We go live with campaigns, automation, and follow-up systems that turn attention into booked jobs.

    Leads Incoming

    482

    +68% this quarter

    • Book Jobs
    • Answer Calls
    • Nurture Leads
  4. 04

    Optimize

    Improve every week.

    We monitor performance, test, and refine using real data and AI insights to lower costs and increase booked revenue.

    Performance
    • Cost per Lead42%
    • Conversion Rate63%
    • Booked Jobs74%
    • Revenue68%
  5. 05

    Scale

    More revenue. Bigger tomorrows.

    Once the system is working, we scale what works — more leads, more booked jobs, and a stronger, more predictable pipeline.

    Revenue Growth

    Compounding month over month

    Illustrative example
  • Fast OnboardingMost businesses are live in 7–14 days.
  • Total VisibilityTrack leads, calls, jobs and revenue in real time.
  • Monthly ReportingClear insights. Real results. No guesswork.
See the Process

A clear path to a bigger tomorrow.

Let's build what's next.

Ready to Build a Revenue System?

Get your Signal Score, uncover growth gaps, and install a growth engine built for Canadian service businesses. Package prices are published before you book.

  • No fluff.

    Practical insights, not sales pitches.

  • Clear next steps.

    Know exactly what to do and why.

  • Built for scale.

    Proven systems for Canadian service businesses.

Book a Strategy Call

Let's grow together.

Book Your Strategy Call

Fill out the form and we'll be in touch within 1 business day to schedule your call.

The call is free. If we work together the retainers are $1,500, $3,500, or $6,500 a month CAD plus setup. See packages. Ad spend is separate.

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